By Daniel Dayan, February 8th, 2013 The Diversity of “Non-Publics”: Former Publics, Future Publics
Publics are far from constituting a monolithic ensemble, an obedient army marching in good order. The nature of their concerns allows defining at least three types of publics. First there are political publics, which could be called following Dewey’s model “issue driven” publics. Political publics are flanked on one side by taste publics or aesthetic publics, which are oriented towards “texts” or “performances.” They are flanked on the other side, by recognition seeking publics for whom the dimension of visibility tends to be a major goal (Dayan 2005, Ehrenberg 2008). “Recognition seeking publics” (such as those of soccer or popular music) use their involvement with games or performances in order to endow themselves with visible identities. They can easily turn into political publics
Aesthetic publics (the reading publics of literature, the active publics of theater, the connoisseur publics of music and the arts) have always been singled out as exemplary by theorists of the public sphere, and by Habermas in particular. Yet, despite this ostensible privilege, aesthetic publics have been often ignored, or analyzed as mere training grounds for political publics. “Salons” were first celebrated, and then turned into antechambers to the streets. Interestingly the publics, which tend to be best studied, are political publics. Aesthetic publics have been often neglected. This is why approaches that pay aesthetic publics more than a lip service, approaches such as those of Goldfarb (2006) or Ikegami (2000) are so important.
Of course, the three types of publics outlined above are ideal types. We know they often overlap in reality. But, besides overlapping or “ morphing ” into each other, they share an important dimension. Publics have careers. They have biographies. They go through different stages, including birth, growth, fatigue, aging, death, and some -times resuscitation. Let us first address moments and ways in which publics fade, disappear, and become “non publics.”
A Matter of Life and Death
First of all, publics can die a natural death. They can become “non publics” because what brought them into life no longer exists or no longer attracts their attention. But we should also consider other, much less consensual possibilities: termination or suicide.
Publics can . . .
Read more: On Un-publics: Former Publics, Future Publics, Almost Publics, Observers and Genealogies
By Jeffrey C. Goldfarb, September 3rd, 2012 
 To skip this introduction and go directly to “Digital Events: Media Rituals in the Digital Age” by Lisa Lipscomb, click here.
In today’s In-Depth post, which was presented at this year’s American Sociological Association Meeting in Denver, Lisa Lipscomb extends Daniel Dayan and Elihu Katz analysis of media events to the new media and the new political environment. I am struck by how the analysis of Dayan and Katz still illuminates important political developments, and also appreciate how Lipscomb extension gives a fuller understanding of media politics of our day. Their work still shows how institutionalized democracy is significantly constituted through television. She shows how extra institutional democratic forces, contributing to what Pierre Rosanvallon describes as counter-democracy, are manifested through Digital Events of the new electronic media.
Thus, the main events of this week and last: using the insights of Dayan and Katz, it is clear that the nominating conventions are anything but empty affairs. It is true that these conventions have long ago lost their instrumental purposes: before the fact everyone knew who the candidates for president and vice president would be, and the party platforms developed and passed at the conventions are ignored by the electorate and the politicians alike. Yet, the conventions still play a very important political role, ritualistically indicating that the election contest is now entering its decisive stage, and that it is now the time for all good men and women to come to the aid of their party (to paraphrase the old typing drill).
Indeed, the nominating ritual confirms both the substantial existence and appeal of and the attachment to each of the parties. They try to refine and shape their message and appeal, and in the process, they define the terms of the American political contest and debate. In societies of the past, such rituals occurred face to face: not only in conventions and politics, but also in processions, coronations, funerals and holidays of all sorts, reported first by . . .
Read more: Digital Events: Media Rituals in the Digital Age (Introduction)
By Lisa Lipscomb, September 3rd, 2012 The shaky video clip lasts for less than one minute. A young woman falls to the ground in a pool of her own blood, bleeding from her chest, as several men rush to her side. Two men press their palms against her chest attempting to stop the massive bleeding. As the camera operator approaches, her pupils roll to one side, she seems to be looking into the camera. Another woman’s screams are heard as the men frantically shout “Neda” and plead with her to stay with us and open her eyes (Omidsaeedi, YouTube, 2009). Blood streams out of her nose and mouth into one of her eyes; she dies with her eyes open.
The woman in the video was later identified by her fiancée as Neda Agha Soltan. Neda lay dying on Kargar Ave. in Tehran, Iran Saturday June 20, 2009 during a post-election protest, allegedly shot in the chest by a member of the Basij, a voluntary militia that takes its orders from Iran’s supreme leader Ayatollah Ali Khameini. Using a cell phone, an anonymous bystander digitally captured the moments just after Neda was shot. According to news reports, the author of the video then contacted a virtual friend he had met through Facebook who lived in the Netherlands, and asked him to post the footage. The virtual friend, known only by his first name, Hamed, uploaded the footage to the Internet and sent copies to the BBC and The Guardian as well as other media outlets. Within hours, two distinct clips surfaced on Facebook and YouTube. Shortly thereafter, the video was broadcast by CNN, thus making “Neda” a household name (Langendonck, NRC Handelsblad, 2009).
Today, I am here to talk about how mobile and social media fit in to the ongoing discussions about media’s influence on public life. I am going to make this argument in three parts. First, by offering a brief overview of Daniel Dayan and Elihu Katz’s concept of the “media event,” as outlined in their book of the same name, and more recent additions and amendments to this theory. I will then define what I call the “digital event” by looking at the capture, distribution and reaction to the Neda video. Finally, . . .
Read more: Digital Events: Media Rituals in the Digital Age
By Irit Dekel, October 18th, 2011 
Gilad Shalit is home today, after five years and four months as a captive of Hamas. My initial reaction, as an Israeli, reflecting on these developments in Berlin, looking mostly at Israeli written press online: I think it is wonderful that Shalit’s mental and physical condition is good enough for him to be able to appreciate his return.
As for the “home” he will find, others have written about the Israeli society he left in contrast with the one to which he returns. I wish instead to comment on two significant symbolic questions: Was the “price” paid for his return justified? And, the more difficult question which requires the help of a philosopher to address: what is the nature and meaning of his homecoming?
The first issue concerning the “price” paid for the safe return of a soldier seems to me and to most of the Israeli public as a no- brainer: one has to save the life of a soldier sent in one’s name. This issue has been covered in the German press I follow in Berlin, praising the commitment of the Israelis to their own people. However, the Israeli press’ apparent need to declare Hamas inhuman concerns me.
I am happy that Shalit is healthy, and recognize that the call in the Palestinian street today to capture other “Shalits” so that other prisoners will be released is obviously morally wrong. Yet, the parallel Israeli use of “price tag” to refer to the urge to hurt Palestinians, as well as the attacks upon what is conceived as the memory of left wing and secular Israel, specifically focused upon the Rabin Assassination, are no less morally wrong.
The attacks, about which Vered Vinitzky Seroussi has extensively written, seem to appear at moments of peaceful interaction and are deeply problematic. Last week, graffiti on the memorial site read: “free Yigal Amir” [Rabin’s assassin]. Perhaps the positive lesson from the discourse on “prices” is that it cannot be read in a vacuum: talking . . .
Read more: Gilad Shalit Comes Home
By Esther Kreider-Verhalle, February 22nd, 2011 
During a stop on their ‘roadshow,’ two world renown media researchers, Elihu Katz and Paddy Scannell, treated an audience at The New School for Social Research to some current reflections on “media events” and long-term television developments. It was Katz and his co-author and DC regular Daniel Dayan, who started exploring these events in the 1970s when the surprising trip by Egyptian president Anwar Sadat to Israel and the ensuing television coverage inspired them and the world. It was the start of their long and intensive exploration of ceremonial contests, conquests and coronations that were celebrated through live broadcasts on television, resulting in one of the defining books in the field of media studies, Media Events: The Live Broadcasting of History. Recently, Katz and Scannell, the founding editor of Media, Culture and Society, have been revisiting the phenomenon. Things have changed, but media events appear to be still with us.
A telling example: Barack Obama’s inauguration in January 2009 which drew some 37+ million viewers. This once in a lifetime happening was a quintessential “media event.” The live broadcast of the meticulously scripted ceremony brought everyday life to a temporary standstill. Reporters and the vast audience were filled with awe in their celebration of the election of the first American black president. In addition to media that offered a live-streaming of the event, TVs were still the go-to medium. Television seemed to be alive, if not completely well.
As a student and collaborator of Paul Lazarsfeld at Columbia’s Bureau of Applied Social Research, Katz for many years was skeptical about the power of media to change people’s minds. But as a co-author with Dayan, he speaks in awe and fascination about the live images of astronauts landing on the moon, of the newly elected Polish Pope kissing his native soil, and of royal weddings and official funerals. He knows that the television broadcasts of these events were performative, with real and significant social impact.
Fast forward to . . .
Read more: Beyond Television?
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